Fishers, IN - September 30, 2008
AIT Laboratories sought to bring their new corporate branding to the web site and wanted to highlight their specific test services with a searchable Test Catalog.
ServerSide, Inc. conducted detailed interviews with AIT Laboratories personnel to discover the ways that different types of visitors might search and use the catalog. Some visitors have a medical background while others may be lawyers or office staff with no or limited medical knowledge. AIT wanted all types of users to have ways to find what they were looking for regardless of their background. Multiple ways of searching were needed. ServerSide met this need by providing a test listing by letter, a search by test code and a search by keyword.
One main issue was the fact that a given test may have different compound names that the test can find (i.e. the generic and brand name). The details of the catalog data were analyzed and then the presentation was designed. ServerSide then used the powerful index search capabilities of CMS400, slightly customized, to be able to return the proper test for both the brand and generic names. The test catalog lets the user search and find the test they are looking for and then helps them to easily communicate that informaton via e-mail or printing the details.
Company Overview
AIT provides pain management, forensic, clinic, and pharmaceutical testing. In 1990, Michael A. Evans, Ph.D. founded the American Institute of Toxicology, Inc. (AIT Laboratories) with five employees and one goal: to provide superior analytical testing and research to professionals in the healthcare industry. Today, the company has an experienced and skilled staff of more 225 employees, including several Ph.D.-level toxicologists, more than 55 full-time scientists with a bachelor's degree or higher, and full-time professionals in information technology. AIT specializes in pain management, forensics, clinical and pharmaceutical testing.
About ServerSide
Since 1999, ServerSide has been providing managed web hosting solutions and dynamic web application development services to Fortune 500 corporations, small and medium sized businesses and non-profit organizations. Centrally headquartered in the mid-west, ServerSide is well positioned to help customers across the United States and around the world with their hosting and development needs. For more information visit http://www.serverside.net.
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